RMA in the News
Folio: May 2008
Despite an advertising downturn, the regional
market continues to expand By Jason Fell
Over the last few years, regionals have trended toward vertical launches—business journals, home/design magazines, luxury titles—that have a more narrow audience and cover smaller geographic regions. “Regionals are going through and will continue to go through their own normal consolidation, albeit for different reasons than national titles,” says Kim Mac Leod, president of Regional Media Advisors, an M&A advisory company for the regional market. Read more...
Publishing Executive:
May 2007
City and Regional Mags Still a Seller’s Market By Matt Steinmetz
Interview with Kim Mac Leod, President, Regional Media Advisors, LLC:
"Mergers and acquisitions activity remains lively throughout the media and information industry. The market maintained its brisk pace through the first quarter of 2007 according to the Jordan, Edmiston Group Inc., which reported 207 transactions valued at nearly $13 billion. Thirty-one of these transactions through March were in consumer and business-to-business magazines, six more than 2006’s first quarter." Read more...
Folio: January 2007
Brand Extensions for City and Regional By Matt Kinsman
Interview with Kim Mac Leod, President, Regional Media Advisors, LLC:
"And if it’s every publishers’ dream to build a franchise they can eventually sell for a huge return, solid brand extensions can raise the value of the entire property. “Brand extensions are extremely important for a city and regional publication,” says Kim Mac Leod, president of Regional Media Advisors, a firm specializing in strategic assessments and mergers and acquisitions for regional magazines. " Read more...